Evaluate
We start by evaluating existing brand communication and marketing strategies. This involves working with your team to understand your short term and long term business goals, your brand voice and culture. This process also helps us to identify your target audience, suitable social media platforms, content style and measurable social media ROI.
Create
The most important step in the Social Media Marketing process is to create a Social Media Marketing Strategy based on the insights received. This strategy acts like a framework that ensures that all our efforts are steered towards our desired objectives. Based on the Social Media Strategy, visual and written content is developed for the selected social media platforms.
Manage & Monitor
We believe that execution is as important, if not more, than planning. Any great plan, if poorly executed will not be as impactful as intended. Thus, we manage and update all social media channels with relevant content on a consistent basis. From content scheduling and publishing to constant monitoring, we make sure that you receive the highest possible return on your social media investment.